THE ELEMENTS
CLIENT:
INFINITI ︎
PROJECT:
N/A · Automotive
CATEGORY:
Strategic research
Colour, material and finish
Art direction
YEAR:
2019
“Heaven and earth
Convulsing in the same breath Let fall a tremendous snow”.
Nozawa Setsuko
Breaking the routines.
The colour spectrum explores the niches between luxury and viality. From dark brown to warm terracotta’s and a small touch of sophistication with bright blue.The colours and materials mix and merge with each other. Gradiations and mixed colour stitches will be the key.
“Clouds and mists
In a short time
Exhausted myriad scenes”.
Matsu Basho
Images © Verona House by César Béjar; Chris Fraser Installation; Fiber Chair by Muuto; Interval watch by Aark Collective.
The calming comfort of the ritual,
both spiritual and every day, helps to reassure us that all is well in a world that often feels perilously out of control. The colours and materials complement each other. Gradiations and mixed colour stitches will be the key.
Images ©: Yoichi Hokkaido. Japan 2004.“Chilling autumm rains
Curtain Mount Fuji,
then make it
More beautiful to see”.
Matsuo Basho
Images © James Turrel. Aten Reign, 2013; Lucerna Wired Lantern by Ethimo; Yuewei Design. 
Elegance and sensuality.
The deep red hue which moves rapidly into a darker shade, combined with cherry tree wood and golden details lending an understated elegance and sensuality to the environment.Materials in flat colours that like a collage, mix but don’t merge with each other. Marquetry compositions, laser cut leather and gloss-matte contrast.
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